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Module 7 - STAR Promoter
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Downloads for Module 7
Introduction to Advertising on Facebook
The Power of Facebook Advertising (11:29)
Supercharging Your Marketing Message
3 Steps to Facebook Ad Mastery (3:18)
The 3 Dimensions of Influence (10:37)
A Billionaire’s Insight into 25 Cognitive Biases (14:52)
8 Subconscious Buying Criteria (4:03)
Intro to High-Impact Ad Copy (7:50)
Power Words that Sell (3:20)
6 Powerful Headline Types (10:28)
Ad Design that Catches Attention
7 Best Practices in Facebook Ad Design (13:21)
How to Create a Viral Video
Making Insanely Shareable Videos (2:26)
Secrets of Super Successful Viral Videos (9:05)
Viral Video Case Studies: The Life of an Entrepreneur in 90 Seconds (3:33)
Viral Video Case Studies: Tai Lopez: Here in My Garage (3:53)
Viral Video Case Studies: Grace Lever (Facebook Ad) (6:06)
The Harmon Brothers Phenomenon (1:38)
Harmon Brothers Video Case Studies: Poopourri (5:04)
Harmon Brothers Video Case Studies: ChatBooks (6:43)
Harmon Brothers Video Case Studies: Squatty Potty (4:32)
NTD Television’s Most Viral Videos (3:07)
Overview of the Most Important Elements
STAR Facebook Ad Template: 10 Key Elements (5:57)
Gaining Market Intelligence
Gaining Market Intelligence (5:33)
The Foundational Setup for Facebook Ads
Intro to Facebook Ad Setup (4:01)
Setting Up a Business Manager Account (6:57)
Setting Up the Facebook Pixel (13:52)
Creating Custom Audiences & Custom Conversions (24:29)
Creating Dark Posts (10:32)
Targeting and Campaign Creation
Ads Manager, Power Editor & Basic Targeting (65:25)
Finding More Audiences with ConnectExplore (12:37)
Taking Your Campaign off the Ground
Analytics, Optimizing & Scaling (32:04)
Retargeting & Lookalike Audiences (16:16)
Recommended Resources (3:33)
The 3 Dimensions of Influence
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